Blog

Why We Built a Creator Agency
Thoughts

Why We Built a Creator Agency

Everyone says MCNs are a dying industry. But what died was not the demand — it was the way the demand was being met. On the cost structure that AI has...

June KimJune Kim
March 22, 2026
5 Signs It's Time to Raise Your Influencer Ad Rates
Guides

5 Signs It's Time to Raise Your Influencer Ad Rates

This guide breaks down five clear signals that tell creators when they can raise their rates, including acceptance rate, repeat brand deals, engagemen...

Heesu JeongHeesu Jeong
April 9, 2026
Why Chimchakman Left His MCN
Industry

Why Chimchakman Left His MCN

In 2024, four mega-creators simultaneously left Sandbox Network. This wasn't about emotions — it was about arithmetic. We break down the math that pro...

June KimJune Kim
April 6, 2026
5 Content Research Tools for Creators Compared — From Trend Analysis to Reference Collection (2026)
Guides

5 Content Research Tools for Creators Compared — From Trend Analysis to Reference Collection (2026)

We compared 5 content research tools for creator content planning. From YouTube analytics to short-form trends and AI reference analysis, organized by...

Heesu JeongHeesu Jeong
April 3, 2026
A World Where Everyone Becomes a Creator: The Age of Creative Labor
Thoughts

A World Where Everyone Becomes a Creator: The Age of Creative Labor

AI is poised to replace the entire spectrum of knowledge work. So where does that leave humans? We believe the answer is creation. The creator economy...

June KimJune Kim
April 1, 2026
6 Sandbox Network Alternatives: Creator Management Services Compared (2026)
Industry

6 Sandbox Network Alternatives: Creator Management Services Compared (2026)

We compared 6 creator management services you can choose beyond Sandbox Network. From AI agencies to short-form specialists, find the right service fo...

Heesu JeongHeesu Jeong
March 24, 2026
The Creator Rate Calculator: How to Price Your Brand Deals
Guides

The Creator Rate Calculator: How to Price Your Brand Deals

A data-driven guide to setting your sponsorship rates: with formulas, benchmarks, and negotiation tactics.

Heesu JeongHeesu Jeong
March 24, 2026
7 Korean Creator Agencies Compared: Fees, Structure & How They Operate [2026]
Industry

7 Korean Creator Agencies Compared: Fees, Structure & How They Operate [2026]

A side-by-side comparison of 7 major Korean creator agencies based on publicly available data. Covers fee transparency, operational focus, platform fi...

Heesu JeongHeesu Jeong
March 23, 2026
1,000 Brand Proposal Emails Analyzed: When to Accept, Counter, or Decline
Guides

1,000 Brand Proposal Emails Analyzed: When to Accept, Counter, or Decline

We analyzed over 1,000 brand proposal emails sent to 10 creators. This guide turns that data into practical rules for when to decline, ask questions,...

Heesu JeongHeesu Jeong
March 22, 2026